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Rikki Grinberg
B. Soc Sc (Psy); Grad Dip Crim; Grad Dip Public Advocacy.
Summary: PR, Media Management, Sponsorship Management, Grant Writing, Event Managment, Business Plans, Integrated Marketing Plans.
What We Do:
PUBLIC RELATIONS AUDIT:
Practical Corporate Public Relations
* Conduct public relations audit.
* Past performance – what, how much, where, what?
STRATEGY & BUSINESS PLANNING:
Successful Corporate Public Relations
* Strategise achievable public relations.
* Identify goals, corporate profile, corporate culture etc.
* Identify key news makers & areas of PR value
FULLY INTEGRATED PUBLIC RELATIONS:
Integrated Corporate Public Relations
* Extends the marketing and advertising strategy with PR.
* Create a sponsorship strategy.
* Offer sponsorship for special events.
* Seek sponsors for special events.
OTHER SKILLS:
Lobbying, grant writing, event management
* Lobbying – strategic introductions and networking
* Grant writing – government and philanthropic grant applications
* Event management including workshop facilitator & compering
MEDIA SKILLS & PERSONAL PRESENTATION:
Media skills workshops and personal presentation skills
* Video assessment and media skills building workshops
* Public speaking and sales technique training
* Crisis media management
How We Can Help Your Business:
PUBLIC RELATIONS AUDIT:
* Assess gaps, errors, underperformance.
* Identify areas PR needed, including crisis management.
* ROI – what returns on PR, sponsorship & marketing to date?
STRATEGY & BUSINESS PLANNING:
* Create a fully integrated public relations, sponsorship & marketing strategy with 6 month, one year, two year and five year goals.
* Create a crisis management plan.
* Create a 12 month calendar of regular news items, newsletters,events, sponsorships and ‘special moments’.
FULLY INTEGRATED PUBLIC RELATIONS:
* Create an event protocol.
* Brand bridge to other corporates with mutual needs and profiles.
* Form strategic relationships with other corporates.
RESULTS ORIENTATED BUSINESS ADVICE:
From start up to exit -
* Business startups – business and marketing plans from birth to successful and profitable exit – strategy for profit
* Advertising and marketing plans – concept to media placement
Contact :
Mob. + 61 (0) 427 847 057
Ph. + 61 (0) 2 6684 7057
Email: rikki@mullum.com.au
Don't leave your public relations, media & sponsorship to chance.
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